In The Loop With Camperlands New Newsletter
(News archive - February 16th 2009)Camping equipment company Camperlands is celebrating the success of their first ever monthly newsletter in January, as a means of keeping those interested in camping and camping equipment one-step ahead of industry developments and company news.
Launched in January, on the Camperlands website, last month’s edition focused on credit crunch holiday alternatives, which presented their readers with different ways to explore the great outdoors and have a memorable holiday without the financial impact.
Dominic Ryder, Managing Director of Camperlands, the Manchester based firm who offer trailer tents, tents, motorhome equipment and caravan accessories, said, “The brand new website is yet another extension of the company and indeed range of services we are now able to offer our customers. Each month we will be featuring product news, reviews and articles centred around getting the most from your camping experience for less.
“The credit crunch seems to be affecting everyone, job security is diminishing and general morale has taken a tumble. From this information, we made the core focus of our first newsletter a means of communicating with our customers that there are cost effective alternatives to the package holiday, and it seems to have had a great response.”
The new newsletter which internet users can subscribe to at www.camperlands.co.uk also intends to keep keen campers ‘in the know’, by providing information on upcoming events, both regionally and nationally, in addition to the very latest sale information, camping health news and new product launches.
Mr Ryder, whose camping equipment firm has been inundated with requests over the past few months, said, “It is important that our customers and those who simply love camping are kept up to date with any industry developments. Our newsletter will tell them everything they need to know and will also inform people about any special offers or deals we have on our tents, motorhome equipment and caravan accessories.”
About Camperlands
Camperlands Ltd was founded by the late and much missed Mike and Peggy Ryder in 1968. The original concept was to hire frame tents out in the summer season to generate some extra income for their growing family. Their first season lasted 6 weeks during the summer school holidays and was run from the back garden of the family home. It was a resounding success, which gave the Ryder's the confidence to begin tent sales along with camping equipment and caravan accessories. The business grew and the following year relocated onto a garage forecourt, where all the tent displays had to be erected and dismantled every day. So in 1970 the company moved to its present premises, this gave Mike and Peggy Ryder the space and security required to begin creating the purpose built open-air camping and leisure exhibition that exists today.
Today there are quite literally thousands of caravan, camping and motorhome accessories in stock, with several covered display areas dedicated to trailer tents, tents and folding campers.